Sunday, June 28, 2009

Search Engine Marketing (SEM) Los Angeles

Search Engine Marketing is a form of Online and Internet Marketing which comprise of Search Engine Optimization, Pay per Click, paid advertising etc. In simple words, Search Engine Marketing or SEM is purchasing paid search listings.

In the present market, the largest Search Engine Marketing vendors are Google Ad Words, Yahoo! Search Marketing and Microsoft ad Center. These three are the largest search engines on the internet.

Search Engine Optimization and Search Marketing sounds to be similar. But these two differs very much. Search Engine Marketing is when you are simply paying the search engine to put you on their search engine. This is known as Pay per Click. Search Engines place your website on its "Results Page" so that when visitors searches for your particular keywords, click on your website and then you will be charged.

But Search Engine Optimization is much more complex and harder to achieve .In SEO a Search Engine Optimization expert optimizes your website in such a way that it would come up on the top of search engines naturally and when visitors visit your website, you would not be charged for it. Contact US

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